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Creating Your Personal Brand

Personal branding is one of the biggest challenges for freelancers. How do you differentiate yourself from all those other freelancers who say they do what you do? Here’s one way: freelancer, Martha...

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The Skool LIVE: Build Your Personal Brand [VIDEO]

One of HOW’s go-to interactive gurus Jose Caballer  combines his digital design experience and passion for teaching in his weekly web broadcast by The Skool. The Skool is all about education—supporting...

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10 Eye-Catching Graphic Designer Resumes

 “A resume should be treated as one of your major design jobs. The typeface you use, the layout, etc all show exactly what level of design you are at. Every detail counts, and the sum of these details...

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Your Personal Branding Strategy and Visual Identity

Editor’s Note: As a designer your career depends on personal branding — how you brand yourself and the services you offer. This excerpt from Build Your Own Brand by Robin Landa will help you explore...

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Build Your Own Brand: Designing Your Personal Brand

“More about you is universal than not universal. My unscientific assessment is that we are 95 percent cohort, 5 percent unique. Knowing this is a bit of a disappointment, and a bit of a relief.” —...

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11 Resume Designs with Slick Personal Branding

Here at HOW, our goal is to provide graphic designers of all skill levels with the resources to sharpen their talent. We also aim to assist our readers in perfecting their resume. A few years ago, we...

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“Yes, And…”: Micah Smith & the Philosophy of Improv Comedy in Design

Micah Smith applies the philosophy of improv comedy to get the next big design gig. Micah Smith went to college for a business degree, but a summer internship in Seattle nudged him toward a graphic...

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